THE PEOPLE WHO
TRANSFORM IDEAS
INTO REALITY

At Razor Group, we combine our diverse backgrounds and extensive expertise in e-commerce with our relentless passion for growth to build a global e-commerce powerhouse.

THE PEOPLE WHO
TRANSFORM IDEAS
INTO REALITY

At Razor, we combine our diverse backgrounds and extensive expertise in e-commerce with our relentless passion for growth to build the next generation powerhouse of consumer products.

WORLD-CLASS LEADERSHIP, DELIVERING WORLDWIDE

We love to help entrepreneurs see their ideas reach new heights. Therefore we use significant growth capital, paired with extensive e-commerce expertise to buy and build up-and-coming brands. Alongside our technological edge and clear strategic focus on specific product categories, long-term value enhancement and first-class customer satisfaction, we uncover unparalleled possibilities for our assets.

Founded in 2020, Razor Group embarked on a mission to create the next generation consumer goods powerhouse so that the best household brands become available for everyone worldwide. We love to help entrepreneurs see their brands reach new heights. Therefore we use significant growth capital, paired with extensive e-commerce expertise and a clear strategic focus on specific product categories, long-term value enhancement and first-class customer satisfaction, to buy and build up-and-coming brands.
WHAT WE DO

TRANSFORMING LOCAL consumer products INTO GLOBALly known products

At Razor Group, we pair our entrepreneurial, financial, and consumer-building experience with cutting-edge technology. This combined expertise allows us to source, acquire and scale today’s most promising e-commerce consumers into the next-generation household names.
SEE HOW IT WORKS

THE RAZOR DNA

01

We love consumers.

We love to design and scale up-and-coming consumers. As a team of avid entrepreneurs, we find something special in each of our consumers and help to uncover a new range of possibilities for it.

02

With our sellers. All the way.

Although we have been through this process before, it might be the first time for you. We will be with you and guide you every step of the way.

03

Fast. Fair. Forward thinking.

Our selling process is streamlined according to each seller’s goals. You'll receive a quick response, backed up by a fair valuation.
OUR MISSION

DEDICATED TO BRINGING THE BEST PRODUCTS TO EVERYONE’S LIVES

Founded in 2020, Razor Group embarked on a mission to create the next generation consumer goods powerhouse so that the best household consumers become available to people worldwide, where and when you need them.

By bringing together fresh ideas from talented entrepreneurs, years of consumer-building expertise and our cutting-edge technology, we can deliver the most beloved consumers to everyone’s doorstep.
“Much of our decision-making today depends on technology. We take a data-driven approach to finding new consumers, then use proprietary technology and data infrastructure to run them at scale.”
TUSHAR AHLUWALIA, CO-FOUNDER & CEO

OUR INVESTORS

FUELED BY TOP-TIER INVESTORS

Backed by world’s leading investors from day one, we’ve been well-equipped on our journey to become the home to over 200 consumers and 500 employees, with offices across Europe, North America and Asia.
+more
OUR TEAM

Be the Best, Work with the Best!

Razor Group - the company where your extraordinary aspirations align with our norm. Our culture thrives on continuous innovation, setting new standards that only the best can match. Collaborate with the sharpest minds to reshape possibilities. Challenges fuel your strengths, responsibilities refine your skills. Razor Group is where your future takes flight.

LET’S SHAPE THE FUTURE. TOGETHER.

Have you been thinking about a potential sale of your business, or wondered what other opportunities for your consumer are out there? Leave your details below and we will get back to you shortly.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.